--- title: Growth | Outreach Overview description: Use Outreach to market to your Blaze ECOM customers. --- [Skip to content](https://support.blaze.me/hc/en-us/articles/growth-outreach-overview#main-content) [![BLAZE-Logo-Blue (2)](https://support.blaze.me/hs-fs/hubfs/BLAZE-Logo-Blue%20(2).png?width=140&height=37&name=BLAZE-Logo-Blue%20(2).png)](https://support.blaze.me?hsLang=en) - [BLAZE US Knowledge Base](https://support.blaze.me/hc/en-us/articles) Open main navigation Close main navigation - [BLAZE US Knowledge Base](https://support.blaze.me/hc/en-us/articles) Welcome to the Blaze US Knowledge Base! Find helpful reference by searching here... - There are no suggestions because the search field is empty. 1. [BLAZE US Knowledge Center](https://support.blaze.me/hc/en-us/articles?hsLang=en) 2. [BLAZE Growth](https://support.blaze.me/hc/en-us/articles/blaze-growth?hsLang=en) # Growth | Outreach Overview ## Use Growth Outreach to connect with your customers. ### **What is Outreach?** Outreach is your hub for marketing services. You can use the campaigns section to send email, SMS, push notifications, and wallet notifications. You will see real-time stats that show you how your campaigns perform.  **![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-53-39-3375-AM.png?width=670&height=361&name=image-png-Oct-02-2026-12-53-39-3375-AM.png)** Growth **requires** a subscription to use. Our mobile app subscription includes unlimited push notifications and our growth add-on includes loyalty, email and SMS services.  Please reach out to [sales@blaze.me](mailto:sales@blaze.me) to inquire about these services.  ### **Overview** We offer several different kinds of campaigns. Each type can utilize SMS, email, push notifications, or wallet notifications depending on the BLAZE marketing services you subscribed to use.  ***Please Note: Each SMS campaign will cost SMS credits.***  Jump into: - [Triggered Campaigns](https://support.blaze.me/hc/en-us/articles/growth-outreach-overview#Triggered) - [One-Time Campaigns](https://support.blaze.me/hc/en-us/articles/growth-outreach-overview#One-Time) - [Recurring Campaigns](https://support.blaze.me/hc/en-us/articles/growth-outreach-overview#Recurring) - [Transactional Campaigns](https://support.blaze.me/hc/en-us/articles/growth-outreach-overview#Transactional) - [Targeting Customers](https://support.blaze.me/hc/en-us/articles/growth-outreach-overview#Audience) ### **Campaign Types** #### **1) Triggered Campaigns** Triggered campaigns allow you to set up **automatic** messages that send based on preset conditions. You can edit the messaging for each to make it your own.  ![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-35-17-5823-AM.png?width=670&height=361&name=image-png-Oct-02-2026-12-35-17-5823-AM.png) Currently we have automated flows built to winback customers who haven't purchased in awhile, prompt new customers to order, and send abandoned cart reminders.  #### **![iScreen Shoter - Google Chrome - 260716125349](https://support.blaze.me/hs-fs/hubfs/iScreen%20Shoter%20-%20Google%20Chrome%20-%20260716125349.jpg?width=670&height=350&name=iScreen%20Shoter%20-%20Google%20Chrome%20-%20260716125349.jpg)** #### **2) One-Time Campaigns** One time campaigns allow you to create custom **one-time** messages that can be sent instantly or scheduled for later.  ![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-37-27-6295-AM.png?width=670&height=352&name=image-png-Oct-02-2026-12-37-27-6295-AM.png) Use the filter in the top right to find campaigns you have created ![iScreen Shoter - Google Chrome - 260716125443](https://support.blaze.me/hs-fs/hubfs/iScreen%20Shoter%20-%20Google%20Chrome%20-%20260716125443.jpg?width=670&height=364&name=iScreen%20Shoter%20-%20Google%20Chrome%20-%20260716125443.jpg) #### **3) Recurring Campaigns** Recurring campaigns enable you to create repeating marketing blasts that deliver on a schedule. These can be set for specific days of the week and are delivered on a weekly, monthly or annual basis.  ![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-29-40-8455-AM.png?width=670&height=362&name=image-png-Oct-02-2026-12-29-40-8455-AM.png) You will set your frequency on our campaign scheduler tab:  ![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-26-23-7957-AM.png?width=670&height=359&name=image-png-Oct-02-2026-12-26-23-7957-AM.png) #### **4) Transactional Campaigns** Transactional campaigns enable you to trigger order status notifications. Currently this is limited to SMS notifications but will expand to all notification types.  ***![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-30-04-8448-AM.png?width=670&height=363&name=image-png-Oct-02-2026-12-30-04-8448-AM.png)*** ### **Choosing Your Audience** #### **Who Receives Campaigns?** Before a customer can receive a campaign, they need to have confirmed their account. Here's how member status works: - **Unconfirmed** — Someone we have no verified identity for. They haven't logged into ECOM, and haven't completed any form of verification (email, phone, or social). This includes profiles migrated from POS to Growth that have never interacted with ECOM, or users who never finished setting a password after 2FA. - **Confirmed** — Has logged in, or completed some form of verification. - **Customer** — Has placed an order. 📌 Note: Unconfirmed users do not receive campaigns. Only Confirmed and Customer-  status users are eligible.  #### **Targeting Customers** One-Time and Recurring campaigns allow you to specify a more specific audience based on purchase history or store activity. Open the **Select Audience** dropdown in the campaign builder. ![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-42-53-4389-AM.png?width=670&height=362&name=image-png-Oct-02-2026-12-42-53-4389-AM.png) Our multi-location operators can also **target customers by store**. Use the Select Stores dropdown at the bottom of the campaign builder. ![](https://support.blaze.me/hs-fs/hubfs/image-png-Oct-02-2026-12-46-50-5899-AM.png?width=670&height=362&name=image-png-Oct-02-2026-12-46-50-5899-AM.png) Here is a breakdown of **how customers are assigned to your stores**: - Customers are assigned to the store where they created their online profile - Once a customer makes a purchase, they are only assigned to stores where they have placed an order - These store assignments **stack** so customers may be assigned to **multiple stores** - Users will only receive each notification **once -** even if they are assigned to multiple stores that are being targeted   Learn more about**[Growth](https://support.blaze.me/hc/en-us/articles/blaze-growth?hsLang=en)** - [BLAZE Retail](https://support.blaze.me/hc/en-us/articles/blaze-retail?hsLang=en#main-content) - [FAQs](https://support.blaze.me/hc/en-us/articles/blaze-retail?hsLang=en#faqs) - [Ecommerce](https://support.blaze.me/hc/en-us/articles/blaze-retail?hsLang=en#ecommerce) - 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