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Growth | Audiences

Learn about the different audience groups within our Growth marketing suite

There are many audience groups to choose from when building out One-Time Campaigns. Using the right audience can ensure you are targeting the most relevant customers.

Learn about the different options below:

1) All Customers: This is the default option and will target all eligible customers within your store.

2) In-Store Only: Target your customers who only shop in-store. Excludes customers who place online orders.

3) Top 10%-50% Customers: Target your top 10 to 50 percent of customers based on online order volume.

4) Birthday-2 days before: Proactively wish your customers a happy early birthday by sending them a notification 2 days before. Based on the DOB entered on their member profile. 

 

The Audience section shows you the different audience groups you can select, but you will assign an audience to your campaigns in the One-Time Campaigns section. 

Click here to learn how to send One-Time Campaigns.