Retail | BLAZE TV App (In-Store Digital Signage)
BLAZE Retail supports digital signage! With BLAZE Retail, you can show your product menu on your in-store TVs using your device of choice by accessing a URL via a browser or using our Amazon Fire TV Stick app. Follow along below on how to enable the TV Display Plugin, create your TV Display Menu, and publish your TV Display Menu.
Enable the TV Display Plugin
- Navigate to Global Settings > Plugin Options > TV Display
- Select the TV Products:
- PN-TV-1: Allows 10 TV displays
- PN-TV-2: Allows 20 TV displays
- PN-TV-3: Allows 50 TV displays
- Check the Enable box.
Create Your TV Display Menu
- Once the TV Plugin has been enabled, navigate to BLAZE Retail > Loyalty / Marketing > TV Displays.
- Click the Create Display button.
- Enter the Display Name.
- Click the Submit button.
- Customize your TV Display Menu by configuring the following settings:
- Orientation: Choose between landscape (horizontal) or portrait (vertical).
- Columns: Choose between 2 columns (with test results, listview, or without test results), 3 columns (with test results or listview), or 4 columns (with results).
- Theme: Choose from 17 options: Midnight, Forest, Espresso, Carbon, Plum, Harbor, Paper, Sandstone, Mint, Bone, High Contrast Dark, High Contrast Light, Light, Light Blue, Dark, Warm, and Cool. (Note: The High Contrast options are highly recommended for bright rooms or screens viewed from a distance).
- Display Mode: Select Light, Dark, or System to force a mode or adapt to your system settings.
- Accent Color: Customize the highlight color to override your selected theme's default.
- Font: Choose between Inter, Manrope, or Archivo.
- Density: Select Compact, Cozy, or Comfortable to adjust how tightly products are grouped on the screen.
- Font Scale: Adjust the overall text size up or down.
- Transition & Transition Duration: Control how slides change by selecting Fade, Slide, or None, and adjust the speed.
- Show loyalty tier badges: Displays a customer's loyalty tier on the Waitlist and Fulfillment Queue slides. The badge matches the tier's designated color from your loyalty program settings. Customers who are not enrolled or do not have a tier yet will appear without a badge.
- Note: This setting is off by default. If a tier does not have a designated color, the display's Accent Color will be used. A customer's badge will appear once they have loyalty activity (earning or redeeming points) after this feature is enabled.

4. Edit the content of your TV Display Menu
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- Choose Your Content: Choose between Waitlist, Fulfillment Queue, Product Category, Single Image, or Employee Stats.
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- Waitlist: Queued Members will be displayed.
- Fulfillment Queue: Displays open orders grouped by stage (Preparing, Ready to Pack, Packed) with the order number, customer name, arrival time, and order size. Best used on a screen your fulfillment team can see. (Note: Orders appear here based on the terminal being set to a "Fulfillment" checkout type. Changing a terminal affects new orders rather than existing ones).
- Product Category: Items in selected categories will display. We recommend 1 category per slide.
- Single Image: A single image will display. If you prefer a custom layout, you can upload custom images to display your full menu across slides.
- Employee Stats: Stats from BLAZE's Beta Dashboard will display here (Today's Overview, Sales by Category, Best Selling Brand, Top 5 Budtenders, etc.). Note: There is no way to customize what stats are shown here.
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- Select the Rotation Time: Choose between 15 seconds, 30 seconds, 1 minute, 2 minutes, 3 minutes, 4 minutes, 5 minutes, or Custom (minute intervals).
- Repeat as necessary; there is no limit to how many slides you can have.
5. When satisfied, click either Save as Draft to come back to it later, or Save & Publish to display it now via URL or Amazon Fire TV Stick.

Publish Your TV Display Menu
We offer two options for publishing your TV Display Menu: via URL or an Amazon Fire TV Stick!
Via URL
- In BLAZE Retail > Loyalty / Marketing > TV Displays, find the desired menu to Display.
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- Click the Select Action dropdown.
- Select Get Link.
- Copy the link.
2. Paste the URL into your browser of choice.
3. Your menu will now display on your browser!
4. Repeat as necessary for any other browsers/displays.
Important: Choosing a Fire TV Stick
While the BLAZE Retail TV Display app can be installed on any current Fire TV Stick, we strongly recommend specific models for in-store signage.
To ensure your menu remains visible continuously without interruption, please use one of the following models:
- Fire TV Stick 4K Max (2nd generation)
- Fire TV Stick 4K Plus
- Older Fire TV Stick models, Fire TV Cubes, and Fire TV Omni televisions
⚠️ Devices to Avoid for Digital Signage
On the Fire TV Stick 4K Select and Fire TV Stick HD, the device's built-in screensaver will automatically turn off the display after approximately five minutes of inactivity. Amazon currently does not allow third-party apps to prevent this behavior. While the BLAZE app will install and function correctly, your screen will not stay on unattended.
Because these models look nearly identical in stores and have similar price points, we highly recommend verifying the exact model name before purchasing. If you already own one of the affected models, we suggest switching to a recommended stick or using the URL method (outlined above) on a web browser.
Via Amazon Fire TV Stick
- Using your Amazon Fire TV Stick, turn off the screensaver:
- Select the Settings option at the top of the screen.
- Choose the Display option.
- Select the Screensaver option.
- Scroll down and choose Start Time.
- Select the Never option.
- Amazon does not provide a way to prevent your Amazon Fire Stick from sleeping/timing out. To prevent this follow the instructions in this article to make sure your TV Display Menu does not sleep/timeout.
- Search for and install the BLAZE Retail TV Display app in the Amazon Fire TV Stick search bar.
- Open the BLAZE Retail TV Display app.
- Enter your ID (Found in BLAZE Retail > Loyalty / Marketing > TV Displays > TV ID).
- Enter your TV NO (Found in BLAZE Retail > Loyalty / Marketing > TV Displays > TV Number).
- Click Save.
- Your menu will now display on your Amazon Fire TV Stick!
- Repeat as necessary for your other TVs.
Once your TV display is up and running, we will update the menu depending on inventory available as well as if the product is active or inactive. Your waitlist content will also update in near real-time. As members get checked in, they will be displayed in the waitlist queue.
Troubleshooting & FAQs
My display shows "Unable to load this display." What should I do?
This typically means the Display ID or TV Number was entered incorrectly, or the Fire TV Stick has temporarily lost its internet connection. The app will automatically retry every 15 seconds and reconnect once the network is restored. There is no need to restart the app!
How do I point my Fire TV Stick to a different BLAZE display?
Simply press the Back button on your Amazon remote to return to the setup screen. From there, you can enter your new Display ID and TV Number.
If the Fire TV Stick loses power, will I need to log in again?
No! Once paired, the app remembers your specific display. After a power outage, it will automatically launch and return to your menu board without requiring you to re-enter your details.